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Amazon Signs Up Authors, Writing Publishers Out of Deal New York Times Publishers caught a glimpse of a future they fear has no role for them late last month when Amazon introduced the Kindle Fire, a tablet for books and other media sold by Amazon. Jeffrey P. Bezos, the company's chief executive, referred several times to … and more »

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by accent on eclectic

Top 2010 Writing Trends

Top writers and content managers are on a new page – one without margins. This absence of borders is a direct result of the digitalization of content, and the fact that information is more available than ever before. And that means it interacts with the audience, and we can see the results.

Results are becoming real-tangible, present, palpable for writers of all stripes, as well as for their managers. The experts say the world of content creation is indeed creating itself quickly. Yet today’s professional writers are, for the most part, sitting out the big game on the sidelines, discussing style guides, grammar and linguistic drift, while touchdowns are scored by those who put function over form.

Writing Trend #1: Gutenberg is so dead, even his bones have rotted.

Writers are married to a system and a process that’s extinct in most cases. Writing itself doesn’t need to respect old formats-but writers have been taught them, and are now challenged to separate form and function. Thinking about writing’s function is a new idea for most writers, who by nature of their art, are traditionalists.

According to Scott Abel, “Writers need to get over it.” Scott is a writer among writers-a charismatic and self-proclaimed Content Wrangler who’s created the Web’s liveliest online writing community. He spends his time jet-setting from conference to conference, discussing how to improve content development today. Scott touches more writers in a week than most editors marketing managers do in a decade.

For Gutenberg and those who used his press to communicate, the reader was invisible and the writer, or author, was lord of the page. Even before Gutenberg, illuminated manuscripts still gave power to the wielder of the pen, which created phrases in our lexicon like, “the power of the pen” or “the pen is mightier than the sword.”

Here on the eve of 2010, the page doesn’t exist and even its ghost is up for grabs. So what happens to all that latent power?

It’s bleeding into form, when it should empower function. Writers are imprisoning themselves in a static, long-form, narrative content that has more to do with the medium that delivered (past tense) content than the message. Writers are swaddled by their own education and ego, wrapped in the grave linens of essay form, report form, and paragraphs with topic sentences and great transitions. That’s not how today’s audience necessarily reads.

“Back in the day, it was all about the printing press, the play, the novel-things that could be delivered by the quarto,” says Scott.

And then, there came the PC-badly named, because it made writers feel it was “theirs,” a true, “personal computer.” Even worse, Scott goes on, the PC soon sported a “My Documents” folder. “Writers take that nomenclature much too seriously,” he says with a smile.

And writers started to horde digital content, while still delivering static long-form work:

The white paper
The article
The essay
The page

Is the page user friendly? Scott dares to ask. Top writers in 2010 go off-page into the wilds of what content consumers want.

“Let’s say you go to the doctor,” he says. “You like your doctor-she’s a great person, and you keep bringing her your troubles. But time after time, your condition just doesn’t improve. What do you do?” Scott pauses. “You STOP going to that doctor.”

He relates that today’s professional writer is no different. Businesses and companies turn to the writer, and ask to be healed of their lack of connection with audiences. And writers think because they went to school, love language, know their grammar and swing around a stellar vocabulary, that they have the answer. They churn out pages, papers and pap that have been done for decades, just like they learned in school.

“Writing is becoming a commodity. High level writers in 2010 won’t be known for the writing-they’ll be known for the thinking that went into it, and the usefulness that delivered to the reader,” he mandates.

For example, he pointed out how marketing firms are known for pegging 1-3% ROI as the typical success of direct mail campaigns. “Ridiculous. Great campaigns have 18-20% ROI. The difference is, smart writers weed out non responsive people using PURLs or other scientific techniques, so the overall ROI of their message is much higher than the traditional benchmarks you’re used to seeing.”

His advice to writers is straightforward:

Learn a field beyond grammar and vocabulary.
Apply your verbal skills to that field in deep, rich ways that broaden human understanding.
Apply math and science to your results so you know your ROI and the people who pay your bills have every reason to pay you what you’re worth.

In 2010, Scott foresees lots of jobs that require writers-but few that mandate English students and grammarians that pay above minimum wage. “Writers want success to be about writing. It’s not-it’s about the publishing process and the end result-the engagement with the reader. Until writers start focusing on readers, they’ll be chained to Gutenberg and suffer the same fate-burial.

Writing itself doesn’t need to respect old formats-but writers have been taught them and are now challenged to separate form and function.

Writing Trend #2: Mastering the immediate

Founder of one of the most successful etailers, Amazon, and the passionate inventor of Kindle, Jeff Bezos has spent some serious time thinking about ideas and their distribution. So how does that play out in his every day business strategy?

“We base our strategy on customer needs instead of what our skills are,” Bezos told CNET last year, speaking with Dan Farber, Editor of CBS Interactive News. “Customers will eventually need things that you don’t have skills for, so (you) need to renew yourself with new skill.”

Dan Farber got this from the interview:

Regarding the fate of physical books, Bezos said the vast majority of books will be read electronically. Just as horses haven’t gone away, books will be around, he quipped. “We see Kindle as an effort to improve the book, even though it hasn’t changed in 500 years,” he added.

Content is not hoarded and updated on a strict schedule-it’s always on. The sifting and judgment of editors and “the worthy researcher” is removed-allowing the person seeking knowledge to directly interact with all the grit, grist and grind of information in its raw and ugly form.

This is where the great writer will shine in 2010-master of the immediate.

There are still knowledge aggregators you can rely on-if you want to pay for the fine tooth comb, or are in a hurry, or like subscriptions. Gartner, Forrester, and the New York Times all come to mind, but these outlets are under pressure.

Yet for the masses, knowledge is not a luxury as it was in the past-for royalty, scribes, and literati. Now, it’s a service industry-and an increasingly public service industry. The content provider that serves it up fast and hot gets the billion burgers served, and with today’s channels of information, that superstar is the writer.

Trend #3: Resurgence in research

So what does it take to serve up solid content today? Relevance. It’s not enough to repost, retweet, and mash up information-although this can be valuable. Real value for readers comes from taking disparate sources of information and braiding them into a cogent, creative new piece-fast. There’s one secret to doing this well: expert research skills.

Consider today’s writer-solidly grounded in their career, 28-48, years old, managing 90% of the ideas that flow through and around corporate America, 100% of the creative copy, 80% of the social media mania and… Got that writer solidly in mind? Wait a second. Where did those stats come from?

Exactly. I made them up. Like much of what you read on the internet, material that sounds like research isn’t.

In fact, let’s look at BLS data from 2008-facts-about writing professionals. The median hourly wage for a writer of any stripe, technical or media, is .51. There are about 300,000 employed writers–a number not expected to change as a percentage of the population, and BLS coyly calls the writing job market “competitive.” Claire Morgenstern, a student writing in the Carnegie Mellon student newspaper The Tartan, expresses the frustration talented young writers feel:

Unfortunately, there are so many fledgling writers out there (and even non-fledgling writers, as veteran reporters from the Los Angeles Times, Chicago Tribune, and The Baltimore Sun, to name a few, have been thrust from their offices with floor-to-ceiling windows to cubicles at a temp agency, or more commonly, their own kitchen tables, staring at their laptops, wondering if they have the stamina to make a podcast) who will pitch and write stories to be posted on news sites for free that writers who want their living situation to include walls and a roof can be hard-pressed to find gigs that actually pay. And by pay, I mean not in the form of “experience,” “exposure,” and “a flexible work schedule and the ability to work from home” – all choice phrases used by publications who solicit this kind of voluntary slave labor.

Writing has no barrier to entry.

In a world where:

Hundreds of thousands of “wanna-be” writers enter the job market annually, like Claire
AND many of them are willing to work without pay,
AND the Internet globalizes the industry (India speaks English as a first language, for example),

writers who want to rise to the top are going to have to look for ways to reinvent writing-new and improved for 2010. One of those ways is by paying attention to “source work.”

Source work is such an old fashioned term that when I Googled it just now, it had no links on the first page that were thematically relevant. That even surprised me. Back in the 70s, when I had the joy of hanging around press rooms and breathing in the last exhalations of hot lead type, source work was the kind of thing editors screamed at writers about. That one phrase meant a host of things, including relevancy, accuracy, and immediacy.

In 2010, writers who want to land on the top of the heap need to do their source work. In the content meritocracy writers live in, better content is the only currency. Real research is one way to tilt the topics in your favor, by covering them with more care.

Why will this be a winning 2010 copywriting strategy?

The internet delivers lots of “information,” less knowledge.
Much of what is posted is banal, bland and baloney. (Think: white papers written to sell, not teach–and these are often cited.)
There’s more posting every day.

Writing Trend #4: Smart writing

Peter Shankman, serial entrepreneur, skydiver, and the founder of HARO is a hero for journalists and public relations professionals, because he updated venerable and outdated database services like Bacon’s, ProfNet, and other services in one fell swoop when he invented Help A Reporter Out (HARO). Help A Reporter Out is an email that goes out 3 times a day to over 100,000 would-be experts and public relations firms, with requests from journalists about what they need to make that all-important deadline. It’s self-regulated, entirely free, open to anyone, and completely revolutionary. The one caveat? If you break the rules, you’re out. We asked Peter a few questions and here are his responses about what it takes to stand out in the wide open world of writing:

Looking forward into 2010, is writing the same career today that it was 10 years ago? 100?

No. Writers have to be smarter-quicker-understanding of the fact that the majority of the writing they’ll do will be for the digital realm-where they’ll need to be much more aware of trends, breaking information, and sentiment-lest they be looked upon as “slow,” or “left behind.” And even more-they can’t be quicker by sacrificing quality, content, or integrity.

Writing is one of the world’s oldest professions. What makes a writer competitive TODAY that wasn’t in play 2-3 years ago?

The ability to spot trends before they happen-previously, writers only had to spot trends to write about them-that made their content compelling. Now, they also have to spot the trends that are threatening to put them out of business, and be better/quicker/faster than them.

What does it take to be a profitable professional writer in 2010? Top three ingredients?

Stamina, determination, and the ability to be relevant.

For established writers, what do they need to add to their bailiwick in 2010 to stay competitive?

Rather, work on seeing 12 to 24 months ahead-accept that social media will be come part of the lexicon-Facebook, Google, Twitter, won’t be something you “have to do,” but rather, a means to an end-your status updates automatically when you enter a location not because it’s “cool,” but because that in turn updates @foursquare, which updates twitter, and anyone who wants to find you immediately for a quick money-making freelance job can do so based on your coordinates first-and whether you respond to their text second. That’s when we’ll know “social media” is what “Google” was twelve years ago-and we’ve finally moved into the new world. And as scary as it may sound, trust me-it’s gonna be a hell of a lot of fun.

Trend #5: Agencies ask for more

Let’s describe the Average Agency. A group of bright minds working in multiple industries, demanding all sorts of talent on tap, from organic/botanical design to urgent heavy metal inspirations, from insipid to inspired. Average Agency works with a “stable” of writers.

Notice the “work horse” mentality, the implication of drudgery. If you’re in the stable…

But I digress. The agency says they have a “stable” that specializes in ad copy, web copy, annual reports-in other words, show horses, draft horses, dressage horses, horses that pace and trot and barrel race. (Yes, that’s you, writers.) But agencies aren’t getting the same mileage out of that arrangement that they used to.

Take Nona Carson, Vice President of Client Services at Cre8ive, an agency working in the heartland of Huntsville, Alabama. She’s worked in creative services for almost 20 years, and when I asked this vivacious aristocrat of attention-getting services what it takes to win the horse race in 2010, she said:

“Here’s the word for copy in 2010…shrewd. Copywriters need to think like a fox and blend intelligence and craftiness with creativity and artfulness to create engaging content. Foxy copy is transparent. If you’re writing ad copy, remember that today’s consumers can smell hype from a mile away. Tell the truth and keep it simple

Foxy copy is intelligent. Consider the medium. Are you writing for a website? Well, bless you if you are, because then you have to worry about SEO and things like keyword density and an SEO guru who believes in functionality over form. (And “form” can mean your creative prose as well as design.)

I’m a musician, so I’ll close with a music analogy. The notes (words) are the same. The instruments (channels) are changing. And your audience is not in the concert halls and venues they used to be in. They’re increasingly online – on Facebook, Twitter, etc. Plus, they are exposed to so much music (messages) every day that they have almost become desensitized to it. Sometimes all the notes run together and sound the same….like a cacophony. The challenge is to make your music resonate.

“Writing is thinking…

…It is more than living, for it is being conscious of living.”- Anne Morrow Lindbergh, 1906-2001

In summary, looking at what it takes to succeed as a writer in 2010, it’s simpler and more profound than previous years.

In the far past, writers were philosophers, poets and the companions of kings. In the recent past, they’ve been the workhorses of the information age. 2010 holds a new promise-a return, for the best writers, to a position of empowerment like never before. The best writers will come from the best thinkers, their work powering the distribution channels they chose to use. Writers have more tools to publish than ever before, when and wherever they want, and also greater access to a greater audience for the work.

Say goodbye to your style guide

Through widespread adoption of applications like Twitter and Facebook, wikis and blogs, ebooks, e-readers, and digital publications, the demand for this sort of always-on content is only growing.

Today’s writer will illuminate culture and commerce by applying the right tool, the right approach, and the right message-in a heady, immediate blend that showcases top intelligence as well as insight.

So rather than focus on craft-grammar, style, punctuation, topicality-the top 2010 writer will focus on the actual art and science of writing, perhaps for the first time since monasteries illuminated m

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by sirexkat

Writing eBooks That Sell

In part 1 on eBook writing, “Lead Generation Through Writing eBooks” we discussed what lead generation is, how important it is to Internet marketing, and how eBooks are an effective tool in helping the marketer to obtain a list of leads that can be used for additional promotions. In this section, we will discuss how to write eBooks that sell.

You want to be permanently, independently wealthy and you want to have a trustworthy reputation with your customers. You also want to communicate that your products and services improve the world in which we live. You want all of these things but at the same time, you don’t want to spend a large amount of time making them happen. You want your eBook to be read by millions of people without making too much of an investment of time or money.

Which stage are you at now with the eBook?

You have several possible concepts upon you might like to base the eBook. You need to figure out which concept is the most important to you now and for the next year. Once you have decided on that concept, you can enhance it with other concepts that you know will work with it. You may be further along with your eBook than just a concept. You may have written a large percentage of the book but haven’t finished it yet. You feel somewhat stuck and need some guidance on how to finish the eBook, what you need to do to get it published (not as much as you might think), and how to distribute it.

Who should write an eBook?

Business people who

Want to invest very little and acquire a great deal Want to become permanently wealthy Want to promote themselves and/or their products and services Have the goal of serving a broader community Have a special and unusual message to communicate Are willing to write, self-publish, and sell their eBook a couple years in advance of traditional publishing How do you get your eBook to become a raging success?

A smart way to do that is to write and sell your eBook simultaneously. Each and every part of your eBook has the potential to be a sales tool. An extremely effective and proven set of tools to use is the “Seven Hot Selling Points.”

Choose one target audience and stick with it. Your eBook will not interest all readers. You will need to do some research to find out who is interested in the sort of book that you are selling. Which problems of the audience does your book identify and solve? It is helpful if you make an audience profile, which you can visualize as you write. Is the topic of your eBook specific enough for your audience?
  Write a hot book title, which grabs the audience and includes benefits. Your title has to grab the audience in 8 seconds. After that, they will lose interest and move onto something else. You should consider doing a book cover in color and in black and white. Your cover must catch the audience’s eye and be easy to read. Your title and cover should make your audience want to buy the eBook.
  You need to write a 36-second “tell and sell.” You have so little time to impress your potential buyer. Your “tell and sell” needs to include the book title, some of the most important benefits offered in the book, and a mention of the target audience. A sound bite will help to grab the attention of the audience as well.
  Write a strong introduction. The introduction should include and identification of the problems that your target audience has, why you wrote the eBook, and the book’s purpose. Within the first couple of paragraphs, more specific benefits should be mentioned. You should also describe the format in which you will present the information in your eBook. The introduction should be under a page in length. Your introduction will help you write your sales letter.
  Before you write the entire eBook, you should write an introductory sales letter. Keep your potential buyer in mind. To what would he be resistant? What problems or challenges does he generally face? Make sure that these are clearly addressed. Your letter, which will state that you will either promote your book by email or on your Web site, must include the benefits that your potential buyers want and need to read. Your letter must include compelling content, features, testimonials, and a biographical sketch about you, the author. If your potential buyer likes what they are reading, they will buy the eBook right there and then.
  Write a table of contents. Each chapter needs a catchy title. If your reader doesn’t understand the chapter title, annotate it. Add some benefits and/or a subtitle.
  Once you have requested and received feedback from preliminary material in your eBook from people whom you trust, ask for a testimonial. These testimonials will help you to promote your eBook online.

You need to make sure to design every part of your eBook to be a sales tool, one that brings out your best writing, writing that is compelling, easy to read, organized, and enjoyable. When you design your eBook correctly, it can sell thousands or even hundreds of thousands of copies. The sky’s the limit!

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by Changhua Coast Conservation Action

Write Ebooks – 3 Writing Tips That Make Ebooks Sell

Want to write ebooks? This hot trend on the internet doesn’t show any signs of slowing down. In fact, information publishing is on the rise. It used to be that if you wanted to be taken seriously, you needed to first publish your work as a traditional printed book, but this is no longer true. In fact, right now, I can rattle off ten top name internet authors, who built their fortunes and their platforms around a single ebook. So how do you get your piece of the pie?

First of all, before you write a single word, do your research and find a hungry market. Don’t make the mistake that most authors make: they write ebooks and then try to find markets to sell them to. This is backwards. Find a hungry market first and then give them exactly what they’re looking for. Believe me, if you do this, readers will flock to you in droves.

This leads to the second step. Following it will ensure that you write ebooks that sell like hotcakes. In addition to finding a hungry market, you must do the research first and find out exactly what this market needs and wants. What are their problems, worries, and fears, in other words, what keeps them up at night? When you know what your market wants, you can give it to them in the form of an ebook that they will pay you top dollar for. Your ebook must not only promise your market the answer to their problems, it must deliver the solution.

Third, create a profile of your perfect customer. Is your target customer a man or woman? What is this customer’s age? What is their background? What do they want most? Why?

When you know your target customer, you can write ebooks and sales letters that speak directly to your customers. The final result? Your target customer feels like you know her, she feels like you’ve been walking in her shoes. She believes that you know the answer and trusts you to show her the way to a solution. Achieving this requires that you get inside your customer’s heart and head, that you know her from the inside out. Only then can you speak the language that will make the customer want to take out her wallet before she’s finished reading all your sales copy and buy your ebook.  

Although following these three tips will require in-depth research on your part, it is time well spent. Write ebooks in this way and not only will your work sell like hotcakes, you will create value for your customers and be able to produce ebooks in record time.

BU Today

Narrative Writing Enters “Punk Rock Phase” BU Today So the real question is, will the Kindle store and the iBook store and whatever else emerges develop an easier browsing experience, which would be the equivalent of what people do in bookstores. And while I love bookstores—and if they're gone, …

View full post on iBook publishing – Google News

by Rachel Ford James

Creative Writing – Writing Tools & eBook Formats

You may not understand complicated software in a short time but if you are serious with your writing you will need to learn a few necessary software programs that are used to create documents.

Word processing tools are the basic tools of the industry. These tools are used for processing words and performing different actions or tasks with words, in short, called formatting the document.

Microsoft Word, Adobe Framemaker, Interleaf, Arbortext, Pagemaker etc are some of the most common word processing tools. MS Word is probably the most requested writing tool in the industry. These tools are used to create document including images and text.

Word Processors are different from the Desktop publishing tools, image capturing tools and image editing tools. In a word processor you can only type the text and format it as per the standards and specifications you require. These tools are used to format and create documents or manuals. Microsoft Word is used to create the documents up to a few hundred pages and Framemaker is mostly used to create document where you are likely to exceed 500 pages. Both tools have more or less similar features for example formatting elements, inserting graphics, tables, tools etc. T

A writer must understand how to use features of tools such as . format, graphics, macros, indexing, style, conditional text etc. PageMaker is generally used for small documentation projects. It has more features of graphics and layout than word processors.

An Image capturing tool is a piece of software that is used to capture images or to take the snap shot of image. SnagIt is one of the better options and used by many writers and businesses.

Desktop Publication tools are also called Designing tools. These tools are not widely used by writers but knowledge of these tools can be an added advantage. A writer is not expected to be a professional graphic designer but a basic knowledge of graphic designing tools can help in the work. Adobe Indesign, QuarkXpress, Pagemaker etc. these tools are mainly recognized as Desktop Publication Applications.

Desktop Publishing tools are mainly used to design the Advertisements that are published in newspaper and magazines. These tools are different than the word processors. You can prepare documents with the help of designing applications but these tools are more comfortable to design an Ad. These tools are mainly used by the media industry.

What do you know about Colabrative Writing Tools

Collaborative writing tools are those technologies that facilitate the editing and reviewing of a text document by multiple individuals either in real-time or asynchronously.

Online, web-based collaborative writing tools offer great flexibility and usefulness in learning groups and educational settings as they provide an easy mean to generate text exercises, research reports and other writing assignments in a full collaborative fashion.

Collaborative writing tools can vary a great deal and can range from the simplicity of wiki system to more advanced systems. Basic features include the typical formatting and editing facilities of a standard word processor with the addition of live chat, live markup and annotation, co-editing, version tracking and more.

Google itself has recently entered this field with its Google Docs, a fully-web based collaborative writing tool formely known as Writely. Documents generated with such tools are always accessible to all the editors and can be easily downloaded and exported in standard word processing file formats.

When it comes to Plagiarism Prevention

Keep in mind that not all plagiarism is intentional. With many article types such as product reviews or travel articles, content can be repeated due to a manufacturer’s language for an item or because a location is often described using the same words. Considering the volume of pure information online, sometimes a completely ethical writer can accidentally plagiarize. Regardless of how original you know your work to be, it is always advisable to check before submitting work to a client

Dustball is another of the best free freelance writing tools available. Dustball will pit your newly created original article against all content available online with a high accuracy rate. It may not have sharp accuracy of other plagiarism detectors, but it will detect blatant or even accidental excessive copying. However, Dustball does offer a more accurate check rate for a fixed fee per month.

Copyscape claims a highly accurate rate of plagiarism detection. There is no charge to compare a newly created URL to another to ensure no plagiarism has occurred. However, the most important feature, which is the ability to check offline articles against online content, is not free. The good news is that Copyscape is a minimal investment that is well worth it to any freelance writer who wants to maintain a credible and respectable reputation.

About FIRSTeBook:- FIRSTeBook is a world class provider of innovative online digital publishing solutions for ebooks, helping authors companies and individuals all over the world benefit from the growth in online epublishing and ebooks.  With offices in London and Amsterdam, FIRSTeBook offers advanced professional publishing services at FIRSTeBook.co, the ebook library and author resource marketplace that also allows publishers to promote, share and sell their publications and other digital content with the world.

Venus Castina by CJ Bulliet After working as a journalist for nine years in Indianapolis, during which time he reviewed plays, Mr. Bulliet found employment doing publicity for a traveling Shakespeare company. He worked as an art critic and was the author of four books. It’s fair to say that he was a professional writer, far ahead of his time. In Venus Castina, Mr. Bulliet shows the audacity to address a previously unexplored subject, and begins his account of famous female impersonators shortly after the invention of alphabets. His comprehensive inventory of personalities includes Greek and Roman gods and goddesses, emperors, philosophers, warriors and writers. His 300+ page history blends record, memoirs, gossip, innuendo, and rumors of 25 centuries. He not only tells us what notable impersonators wore at dinner, he describes the cuisine. The readable prose crackles with witty conversation, quotations from many books, and clever verse. Between surprising anecdotes and lines from famous literature, he refers to Plutarch, Socrates, Shakespeare, Abbe de Choissy, Queen Elisabeth I, Homer, Oscar Wilde, Francis Bacon, Julian Eltinge, Virgil, George M. Cohan, Solomon, Havelock Ellis, Moliere, Eddie Foy, Juvenal, King Charles (I and II), Victor Hugo, Ben Jonson and the YMCA He spends several chapters describing the costumes and figures of actors and opera singers who worked onstage in female roles. The ebook carefully reconstructs pages and typography of the original hardcover …
Video Rating: 5 / 5

by Rachel Ford James

Creative Writing – eBook Formats & eBook Formatting

By considering factors such as portability, security, and the support of different features, it is possible to focus on ebook formats that are likely to be good fit for your digital book project.

One of the first considerations with ebook formats is portability. In other words, you want to select a format that is easily accessible to consumers who want to read your book. This is important to consider as there are now a number of different digital readers on the market; some of those readers use proprietary formatting that does not transfer easily to other readers. For this reason, consider going with a format that will work well with a number of different devices if you want to reach a wider audience.

Another important factor to address is the security of the format chosen for your ebook. Some ebook formats contain wonderful features, but offer very little in the way of security that protects the text from alteration. Since you presumably do not want anyone making changes to your text once it is published, make sure the ereader software chosen has the ability to lock the ebook from editing, and also restricts copying and pasting of the electronic pages into various types of word processing programs. The security features will go a long way toward protecting your work and your reputation.

With ebook formats, you also want to think in terms of the type of feature support offered by the format. For example, if your ebook contains illustrations or digital images along with text, it is important to go with a format that will support those images and graphics. While most formats will easily accommodate a wide range of fonts and font sizes for the text, not all products will readily support other elements of the finished product.

Don’t make assumptions regarding what a given format will or will not allow; specifically inquire about each element within your book before making a final decision.

Assuming you find several ebook formats that are right for your project, focus your attention on the cost of utilizing that format. The cost is not only related to out of pocket expenses, but also to future expansion of your project to reach more readers over time.

By weighing the costs incurred now and the potential costs later, it is possible to choose the format that has all the features you want, will be accessible for the audience you wish to reach, and will not limit your growth potential in the years to come

About FIRSTeBook:- FIRSTeBook is a world class provider of innovative online digital publishing solutions for ebooks, helping authors companies and individuals all over the world benefit from the growth in online epublishing and ebooks.  With offices in London and Amsterdam, FIRSTeBook offers advanced professional publishing services at FIRSTeBook.co, the ebook library and author resource marketplace that also allows publishers to promote, share and sell their publications and other digital content with the world.

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The Basic Tools of Writing: A Historical Perspective

The Renaissance period in the 15th century Europe was a movement of intellectuals. These were the writers who grappled with defining their age through writing outside of the Middle Age thinking. These were the times when books and studies played a major part and were accorded much attention. Writing books and studying them was about philosophical problems; that is reasoning things based on understanding not according to established truth divinely rolled out in the Bible but pure reasoning which is called humanist. This was a definitely a departure from the Middle Ages, the period where men prayed to the heavens.

We should do well to remember the peculiar rarity of the tools of writing in this period. The peculiar difficulties which these men of letters were faced with: First there was the relative severe shortage of raw materials (paper, and books). Second there was shortage of ink or if you have the ink there was still the risk of it freezing in the inkwell.

But most importantly these writers were faced with a problem of expressing themselves through language. The language of letters that time was Latin. The Latin language was just grammar that was finding its feet – confused syntax, tenses all mixed up, that left the writer to be slow in coming to the point, long winding in developing a point that is still the legacy today of university writers/professors. It was because you have to use many words to explain some basic points so that you can be understood. For a writer there is no better reflection of mind than through language and the 15th century Latin reflects rawness and insufficiency.

The great task of renaissance writers was to turn people from a distant and rather unsuccessful beholder of reason into a person who lives, forges, walks and guided by reason.

So there you can see that historically just to get the basics right for the writing processes it was not that easy. First you have to search long and hard for the paper. Secondly because before you write obviously you will need to study books around the topic you were writing in order to develop proper perspectives, finding books was not that easy. Thirdly you have to get some ink which was hard to obtain and once you have obtained it there was a high very possible risk that when you wake up one day you might find your hard earned ink frozen and no more useful but to be disposed.

Then there was the difficulty of expression. Latin, the language of intellectuals, of writers was still in its infancy with clumsy tenses and confused syntax. Expressing yourself through Latin by all probabilities meant that your thoughts as a writer will be lost in expression. Then lastly there was discomfort in venturing out on philosophy alone – this bordered on loneliness and discomfort that you have gotten yourself out of God’s hands and that developed into suicidal feelings because of guilt. It was because of this, of the pursuit of pure philosophy outside the realms of the Supernatural Spirit Being (God) that left Friedrich Wilhelm Nietzsche in the 18th century insane.

CNET

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